Monday, November 24, 2008

Free giveaways???

Yogurtland down Guadalupe at the Venues apartment complex opened not too long ago. On their first grand opening day, they gave away their product for free to attract new customers and to start a fan base. In a similar fashion, lots of stores give away free products in interest of the customers. Clinique often has free goody bags to give away when you purchase a certain amount. Other products often have free small packaging to give away when you buy a certain amount as well. This type of advertising works effectively because not only do customers go blind when "free" flashes in front of them, but the sellers benefit from the customers coming back to buy the product afterwards. I'm sure those who tried the free Yogurtland product and loved the frozen yogurt go back often to buy some more. So should people give away more free stuffs? Definitely!

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