Tuesday, November 25, 2008

Adidas Advertisement


Another creative ad, this time by Adidas. Everyone knows that Adidas is famous for its three stripes. This advertisement shows just that.

The tagline reads:

"Fake hurts Real. imitations are poorly made, giving you no protection."

The advertisement shows three band-aids on the foot in the fashion that the adidas tri-stripes run, showing if you wear an imitation tennis shoe, not made by Adidas, that you will get injured, where as if you were wearing a genuine Adidas tennis shoe, you will not get injured, but rather be protected by the three stripes. I think this idea for an advertisement was pretty smart. Definitely different than the boring old advertisements.

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